Vancouver, B.C. – February 13, 2006 –
Destiny Media Technologies, Inc. (DSNY OTC BB) today announced a deal
with major Christian label, Integrity Label Group. The deal swiftly
follows a contract announcement with INO, and further reinforces Promo
Only MPE’s dominance in the digital delivery of Christian Music.
Integrity Label Group will use the Promo Only MPE System to distribute
new singles to radio. Integrity will also use the Promo Only MPE System
to deliver new albums and singles to their offices located outside
the US. In addition Integrity plans to implement the Promo Only MPE
System to distribute music internally and to their international sales
teams.
“We want to make it easier for radio stations to play our music,”
said Mark Campbell, senior director of marketing at Integrity Label
Group. “Promo Only MPE gives us the chance to let stations access
our music immediately upon release. Internally the Promo Only MPE
System allows us to get music to our locations throughout the US and
globally in a timely manner. It is a real advantage to be able to
service our sales teams while they are on the road.”
“We are delighted to be working with Integrity Label Group,”
said Dean Ernst, director of Promo Only MPE. “It is exciting
to see the new ways in which the Promo Only MPE System is being used.
To have signed another major Christian label so quickly is testament
to the work we are doing and the product we offer.”
Promo Only MPE has been leading the music industry in digital distribution
in the United States since its launch in October of 2004. To date,
the system has over 5,700 individual registered users. In excess of
8000 tracks have been distributed through the Promo Only MPE System
for labels including Universal Music Group, Sony BMG, EMI Music Group
and Warner Music Group. 2005 marked the partnership deal with Mediabase
24/7 monitoring service and the unveiling of the first ever digital
distribution system with Spanish language capabilities, allowing it
to serve the growing number of Spanish speaking radio stations and
Latin label divisions in the United States. In 2006, Radio and Records
announced that they will combine with Promo Only as the exclusive
sales representative for the Promo Only MPE System.
Promo Only MPE is used and supported by every major broadcaster including
Clear Channel, Infinity, Citadel, Cox, Cumulus, Salem Communications,
Radio One, Emmis, Entercom, Sirius, Journal, ABC, DMX, CBS, Jones
Radio, Yahoo, AOL, Music Choice, Disney, Univision, Westwood One,
Regent, Premiere Radio, Next Media and many others.
About Promo Only
With offices in Orlando, New York, Los Angeles,
Calgary, Chicago and London, Promo Only (www.promoonly.com) is the
world leader in subscription-based music and music video services.
Promo Only offers a complete line of music on CD and music video on
DVD designed to meet the needs of music professionals, business owners
and retail operations. Jim Robinson and Pete Werner founded Promo
Only in 1992.
About Integrity Label Group
Destiny Media Technologies, Inc. (www.dsny.com) (DSNY.OB) is a leader
in developing easy-to-use tools for distributing digital media through
the internet. The company's suite of streaming and downloadable products
includes: Clipstream™, Destiny Media Player ™, Radio Destiny
™ and MPE ™. Established in 1991, the company is headquartered
in Vancouver, Canada.
About Integrity Label Group
Integrity Label Group is an operating division
of Integrity Music, a wholly owned subsidiary of media/communications
company Integrity Media, Inc. Integrity Label Group represents a variety
of music styles and artists including NewSong, Israel and New Breed,
Paul Baloche, Twila Paris, Mary Mary, Lincoln Brewster, Don Moen and
Martha Munizzi among others.
Safe Harbor'' statement under the Private Securities
Litigation Reform Act of 1995: This release contains forward looking
statements that are subject to risks and uncertainties, including, but
not limited to, the impact of competitive products and pricing, product
demand and market acceptance, new product development, reliance on key
strategic alliances, availability of raw materials, the regulatory environment,
fluctuations in operating results and other risks detailed from time
to time in the Company's filings with the Securities and Exchange Commission